What?!? Any logo in a circle using red white and blue and dividing those colors into three areas is a ripoff of the new pepsi logo? Have you lost your mind? That’s a pretty flimsy premise ya got there.

(oh… and you forgot to flip the pepsi logo round)

This was the first post I’ve read on this blog. I won’t be reading another. F****** lame, even if it is a joke.

hey dude, wake up hese two logo r very different… if u want to tell tat these logos r similar then all most all the logo’s r similar in one or the othr way… stop comparing two different logo, only think will this logo be effective for the end user o not.

Yeah, I agree, Oscar. Time to unsubscribe.

OK people, If you don’t notice that the two symbols (although not the exact same) are VERY similar, then you’re in denial. And YES, although Pepsi won’t come out and say it, they are for sure making new logos and commercials based on the Obama campaign. I mean come on, the commercials say hOpe, Optimism, yes yOu can, with the O’s having the new symbol…not blatently but indirectly supporting Obama and his views…

The power of WORDS — ‘STEAL’ was the error, not the comparison.

You might argue inspiration.

You might look at BANK of AMERICA’S crop field as a connection to the OBAMA logo too; but inspiration would be the only word that connects them.

[...] - Did Obama steal the Pepsi logo? [...]

It cannot be denied that the Obama logo contains an O, which was shamelessly stolen from the Latin alphabet. The colors were stolen from the Old Glory, whose colors were stolen from the British Union Flag.

[...] victory. Never mind that the logos of both the newly simplified Pepsi and the Obama campaign are absurdly similar; what’s interesting here is that smart brands are quickly seizing the opportunity to create [...]

I admit that when I first saw the new PEPSI logo I thought of the OBAMA logo. But upon a side by side comparison they do in fact look different. They may have similar colors and stripes in a circle but each obviously stands on its own. There is no merit in saying one is a modified copy of the other. That’s just silly.

Pepsi introduced this image to the general public in the form of TV ad’s, right around Obama’s victory. I think the images are quite alike, and Pepsi is trying to bank off of Obama’s ‘change’ and ‘it’s a new day’ success. Obama’s image came out much earlier. I don’t believe Pepsi has changed anything about their corporate polluting, union busting ways, so it’s just an image and makes me dislike pepsi even more.
Because I hate a fox, not a wolf. A wolf will tell you he’s going to eat you, and fox will be sly and tricky and eat you without you even realizing it…

I wish the image rotation was done correctly because then it’s much easier to see the remarkable similarities in the two logos’ designs. I think our brains process that transposition much more easily when it is done unconsciously.

When I saw the logo for the first time yesterday while my train passed through a subway station, I instantly did a double-take because I had the impression I was looking at some version of the Obama logo.

Later, when I saw a few other of the billboards as I was exiting a station, it was obvious that the campaign surrounding the logo introduction was playing off Obama campaign themes.

I didn’t think the IKEA campaign that was timed with the Inauguration was surprising in any way, but this is something riskier. IKEA wasn’t subsuming their own identity into that of Obama’s the way PepsiCo seems to be doing here. Also, a year from now, if Obama’s popularity tanks, nobody will remember IKEA’s ads. But Pepsi’s logo will still be there, reminding consumers on a daily basis that they’re part of the Obama Borg.

This is a fairly tenuous connection. The new pepsi logo is clearly derived from their 1987 logo, so it’s much more likely that the Obama camp was inspired by pepsi. But personally, I think that the two logos are so different as to make this a moot point.

[...] posts that were written by, Kevin. Turns out, his recent post about Barack Obama’s logo about Obama and the new Pepsi logo seemed to receive a lot of comments and mostly from people who [...]

lame. i read most of the other comments here and they’ve already voiced my same opinion. now, additionally, you spelled “may be” as one word in your Please Note down at the bottom here. And since you are not using any kind of captcha i will probly have to register to comment, if so then you will probly never see this because why should i bother to take the time to register to comment on a blog where the comment is actually to say that I won’t be back because after working my way back from the first page to this one, i’m done and won’t be reading further. best of luck to you, hope you get educated by your fair readers that gave intelligent comments before and after mine. c’ya

This is absolutely meant to make you think about obama! There is no doubt about it! The denial in the majority of comments is frightening. It just shows how easily the public can be manipulated. At least half of the public, thank goodness for the other half, may we grow in numbers!

Good post! Don’t let the brown shirt bullies intimidate you. Speak your mind. Point out the obvious while it’s still a free country!

God bless!

it think pepsi was trying to piggie back off the hype of obama…like how true blood and twilight came out at the same time even though true blood is amazing since its all about sex like most vampire themes are and twilight isn’t and is an epic fail for a movie regardless how good of a book it was

you idiots.. pepsi was around long before Obama’s brainwashing campaign… the reason I found this forum was because I had noticed on one of his propaganda handouts that the logo DOES look the same. 2012 end of the world? Funny how that coincides with him leaving office. Maybe wants to go out with a bang

[...] pink box, obviously has to do with breast cancer awareness. But seriously, how long do you think PepsiCo has been waiting for a chance to do [...]