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11Dec
- LogoBlog Poll 15 – A logo design that depicts technology, innovation and invention
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Over a century now, business entities have made every possible effort to demonstrate technological breakthroughs in their respective logos. Compaq did it by revamping its old logo to a more modern and futuristic design to compliment its innovative, hi-tech nature. Fiat followed the trend and changed its existing logo with a ‘modern modification’ to adorn its new range of cars.
Last week our choice was a bunch of excellent logos depicting technology, innovation and invention - comprising of IBM logo, Intel logo, Microsoft logo, Apple logo, HP logo and Oracle logo.

Well, the results are in and Apple logo emerged as the poll’s winner with 56% of total votes. Second in line is the IBM logo with 16% of votes, followed by Intel logo with 13% votes. There was a tie between Microsoft and Oracle logos, each getting 6% of total votes. And HP logo came last with just 3% votes (boOoOo!).

Apple logo expresses the technological breakthroughs of the company with its modern, friendly and approachable identity mark. It’s so powerful that it doesn’t need a name or a slogan to introduce itself as the Apple company emblem, recognized worldwide by millions as the Apple logo.
Congratulations to the Apple logo for winning the LogoBlog Poll!
- 2 users responded in " LogoBlog Poll 15 – A logo design that depicts technology, innovation and invention "
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Leave a Reply




December 11th, 2007 at 12:25 pm
I would say that the reason for the overall “Apple” selection is because most people that work in the “Logo” or “Graphics” industry use Apple products.
March 15th, 2008 at 8:36 am
Almost every time I connect my iPod to the PC I seem to wonder who at Apple decided it would be better to place the logo on the bottom of the USB and the USB symbol on the top? As a designer I feel it should have been unquestionable that the logo goes on top. So that when uploading my music from iTunes I could see it from the corner of my eye. The Apple logo has become so powerful that I wonder sometimes if the logo has become a creative engine that the actual company is running on. An abundant supply of creative juices! Apple it’s so simple and genius.
I feel Apple should reissue an adjusted version for free to customers and allow the logo to drive more sales using only its aesthetics… trust me it’ll work! It reminds me of that couple up in heaven and something about taking a bite from an irresistible apple… You don’t think?