The all-famous Apple logo design is in no need for introductions and praises. Designed by Rob Janoff, the Apple logo design has witnessed a series of alterations. A few days back, site carrying unreal news related to Apple, published a joke piece about apple redesigning its logo. The irony is that this news is being spread on renowned blogs as well, creating heaps of confusion among the masses.

How this sardonic tale started:

The apple logo folly is another addition to the logo design controversies hitting the blogosphere. The drama started when Scoopertino.com, a site posting fake news related to Apple Inc, floated a wild story involving its logo redesign. The satirical website alleged that Jonathan Ive, Industrial Designer at Apple, decided to remove the Apple from the apple logo, leaving only a leaf in the logo design. Scoopertino goes on further satirically adding a picturing showing an unreal brand campaign with the leaf logo and a fake apple iMac carrying the spoof leaf logo.    

Promoters of the misinterpretation:

The ironic part of this whole incident was that two of the most recognized logo design blogs endorsed the Apple logo redesign joke. Logolounge.com and imjustcreative.com have seemingly promoted this unreal news without prior verification. Although, Apple Inc is a very attractive subject to write about, but spreading unrealistic stories about famous brands can be misleading for the readers.  

Unreal news trend – right or wrong?

Even though the site spreading unreal news claims to be a parody site, spreading news like these on the blogosphere can be misleading for the common people. Don’t you think that publishing fake news with such brazenness is somewhat out of the humor limits? Also, is promoting this fake news from unreliable sources without proper verification correct? You be the judge!!!   ]]> http://www.logoblog.org/wordpress/apple-logo-design-folly/feed/ 7 http://www.logoblog.org/wordpress/apple-has-fun-with-their-wallpaper-designs/ http://www.logoblog.org/wordpress/apple-has-fun-with-their-wallpaper-designs/#comments Mon, 13 Jul 2009 16:33:58 +0000 Nora Reed http://www.logoblog.org/wordpress/?p=1763 It seems the geniuses over at Apple have quite a sense of humor and understand the demographic they appeal to. Their free wallpaper designs take on fantastic quality and also great comedic value. It’s a convenient way for them to market themselves and display their brand identity and all the while, the consumers enjoy the look.

Since Apple took on such a trendy persona for their company, it is considered “cool” to display the logo on your desktop, iphone, car bumper or anywhere you can add it. Microsoft has tried, but still doesn’t seem to have the ability to match Apple’s popularity. The masses seem to have spoken and Apple is what they want. No pressure there Apple geniuses, just keep producing high tech and fun devices and you are golden!

-Nora Reed