• 10Sep
    More of a Bore Than Gore,The Maverick of Boring Logo Design: John McCain

    With political tensions mounting I’m hesitant to even mention the name of any presidential hopeful, but I just cannot resist. Considering that Jessica had already touched on the ever changing Barack Obama logo, I would like to discuss John McCain in the interest of fairness.

    McCain’s logo is, well, McCainish. There is a certain feel of undeniable boredom that flows over the image. Surely the McCain camp can think of something a bit more inspiring, given John McCain’s valorous service, and repudiation as a maverick Senator.

    McCain has also added a little flavor to his logo with different color schemes, avoiding the cliché red, white, and blue. Well, almost, maybe just the red.

    This rendition of the logo mixed it up a little better. The subtle color changes in the background allude to a waving American flag, but don’t over emphasize patriotic symbols. Even with these improvements however, the logo lacks any real “pop” that would guarantee votes.

    One of the other few creative aspects of the logo is the centered star. But where have we seen this look before?

    Two places. It may be hard to believe, but the star in the center of McCain’s logo is a military image. McCain’s connections with the military have been clearly identified, but by only incorporating one military theme creates a one sided logo. While it is easy to criticize for creativity and originality, McCain’s logo may just serve its purpose. He is after all, conservative.

    The other? MMMM French fries.

    While there are clear differences between the font and star, the name and concept are similar. McCain Foods is the world’s largest supplier of fast food potatoes.

    While there is no legitimate connection between McCain the conservative and McCain the deep fryer, its fun to take lighter look at some serious political issues. There are some other different interpretations of McCain’s logo floating around that also seem to stir it up a little. These individual’s choose to take a more humorous approach and poke fun at McCain, but hey, if you cannot take a joke as president, Id be a little worried. Here are some of the interesting logos and slogans.

    While these logos might not necessarily help John McCain win or lose an election, they would certainly help him juice up his image, for better or worse.

    Any other suggestions for how to give McCain that extra boost at the end of the campaign?

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