Darkness falls: Total Eclipse of Logo Designs

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22Jul

Darkness falls: Total Eclipse of Logo Designs

July 22, 2009. Today was the occurrence of the longest total solar eclipse of the 21st century. Depending on how you look at it, this is either a glorious act of nature, or a negative omen that will bring about chaos and turmoil, or so they think in India based on religious views. Supposedly the energy can be felt worldwide, although I simply find it fascinating and think of it as an astronomical event that we rarely have the opportunity to witness. Unfortunately, living in the US prevents me from seeing it live, but it still stirred up some thought on how a solar eclipse has been inspiration to create logos. Take the show “Heroes” for example, their main logo focuses on this interesting event. Below are a few samples of the show’s logo design.

The logo has a few variations, in which one includes visuals of the cast members or a different version of the actual eclipse, however, the glowing sun is present in every version, even if it is mostly hidden.

An eclipse is a powerful image and here, in the above wallpaper display, Apple created their own view of a solar eclipse, in which the Apple logo replaces the moon. It makes the logo appear very strong and powerful with the bright back light shining behind it.

An eclipse style logo is used for many other businesses as well as TV shows. Here above, we have Eclipse eye wear, Eclipse gum and Eclipse is even the name of a specific bar and grill where the crescent moon makes up the “C.”

Hopefully all of those who could see the eclipse made sure to do so. The next one won’t occur for quite some time. An eclipse is a rare and beautiful thing, and based on the logos I found, it’s very effective in the design world as well.

-Nora Reed

Tags: eclipse, eclipse logos, Logo Design, logos