LogoBlog Poll 5 – Choosing from a Variety of Logo Types
A logo is characterized as a dominant emblem or signature mark that relays origin, identity, or ownership. The foremost purpose is to draw out recognition. The objective of a logo is to act as an identifier, to communicate a desired idea or feeling, and to create an effective emotional reaction. A stimulating logo design can strengthen your product’s image and business identity, thus defining the nature of your company or organization.
And so in view of the importance of a logo design for an organization, we found it relevant and important to ask you which type of logo you prefer for your business.
Last week’s logoblog poll gave you four choices - iconic/symbolic logos, logotype/word mark logos, combination marks and illustrative logos. We gave you these choices because they are the most basic and widely used logo designs. Well the results are in, and iconic/symbolic logos took the lead with an impressive 6 out of 16 votes, closely followed by illustrative logos which attained 5 out of 16 votes. The word mark and combination marks received 3 and 2 votes respectively.
Judging from the results you might agree that a strong graphic symbol for a product emblem is highly valued. It gives more personality to your company and is more distinctive as opposed to the other logo types. Congratulations to the iconic/symbolic logo for achieving first position and thanks to you guys for participating in our poll. Until next time ciao!
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August 19th, 2007 at 7:52 am
I’ve been around to read your post, and I choosed iconic / symbolic logo back then
Is my logo represent my blog spirit already? what do you think.
I think, your poll result is interesting to see, people tend to have iconic / or symbolic logo for their brand identity. Ilustrative come to be the runner up. I guess it is clearly show how a graphic can be universal in meaning. Simple but powerfull!
September 1st, 2007 at 6:56 am
share for thanks friends
December 5th, 2007 at 12:56 pm
Actually, a well-designed logotype/wordmark can be just as effective as any other type of logo (i.e. Google, Yahoo!, etc.). I guess it just depends on the company and what message they want their logo to convey.