On July 2005, the International Olympic Committee declared London as the host of 2012 Olympic Games. Since then, London has been a subject of great transformations, renovations and inventions. From newly build venues to improved public transport system, everything is being carefully planned and implemented. However, their creativity backfired on June 4, 2007, with the launch of London 2012 Olympic logo. The new London 2012 Olympic logo is an iconic representation of the date 2012, in ...

It seems as if there is a never ending line of competitions about to take place this year. Earlier, we have all witnessed the Oscars (finally! Marty won an Oscar, though he did not deserve it this year), the World Cup, and most recently Miss Universe pageant. But one thing I never expected to see was a competition that recognizes the ugliest logo design. Furthermore, it gives the winning logo a makeover as part of ...

The International Olympic Committee (IOC) has asked Chicago to re-design its 2016 Olympic logo. Last October, Chicago officials unveiled a logo as the visual element of their 2016 Olympic bid. The logo featured a torch with a flame that resembled the city’s skyline. It was designed to commemorate Chicago’s architectural style, while focusing on the idea of “a city that rose from the ashes” during the 1871. The orange flame looked a lot like the famous ...

HP, one of the world’s largest IT companies has acquired Logoworks, one of the leading logo design company. As announced by HP, it has entered into an agreement with Arteis, which operates Logoworks. Logoworks offers affordable packages from simple logo designs to complete marketing strategies. HP plans to make use of these by providing access to small businesses by helping them design professional solutions for their marketing tools. According to executive vice president, Imaging and Printing Group, ...

Every one of you must have discovered by now that Google posted an Earth Day logo today, which depicts a melting ice berg. On the other hand, Yahoo has also come up with an Earth Day logo by converting its exclamation mark into a light bulb which is powered by the Y windmill. Yahoo may be striving for an attractive look but here Google wins with its lasting impact. Ask has also posted its Earth ...