Archive for the ‘Logo Design News’ Category
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26April
- Hewlett-Packard Acquires Logoworks
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HP, one of the world’s largest IT companies has acquired Logoworks, one of the leading logo design company. As announced by HP, it has entered into an agreement with Arteis, which operates Logoworks.
Logoworks offers affordable packages from simple logo designs to complete marketing strategies. HP plans to make use of these by providing access to small businesses by helping them design professional solutions for their marketing tools.
According to executive vice president, Imaging and Printing Group, HP, Vyomesh Joshi,
HP aims to provide the right balance between affordability and quality web marketing tools with affordable costs, flexibility and professional quality to help a small business grow.
HP will also buy LogoMaker, another do-it-yourself design application owned by Arteis which offers customers to self-design a logo. HP plans to develop and improve on Logoworks and LogoMakers and turn them into easy-to-use and simple logo design services. HP also intends to provide independent print service to help customers in getting the best possible deal.
Here is the official company press release
We highly appreciate this great move in the logo design industry by HP. This move provides other major players in the industry like logodesignguru.com and logobee.com the opportunities of getting big IT companies to invest in them and provide a healthy competition.
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22April
- Search Engines Strive To Save the Mother Earth – Earth Day 2007 Logos
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Every one of you must have discovered by now that Google posted an Earth Day logo today, which depicts a melting ice berg. On the other hand, Yahoo has also come up with an Earth Day logo by converting its exclamation mark into a light bulb which is powered by the Y windmill. Yahoo may be striving for an attractive look but here Google wins with its lasting impact. Ask has also posted its Earth Day logo but it failed to make a lasting impression. Here are all 3 of the earth day 2007 logos.
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16March
- New Symbol to Warn Public About Radiation Dangers
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There existed a need for a new radiation logo that inherently tell anyone, whether a child or an uneducated person or an educated person, the dangers of being close to harmful radiating objects. Every year, many people get injured or killed by large source of radiations because they don’t understand what the three cornered trefoil (the international radiation logo) means. Thus, people dissemble and take-off the trefoil from objects that generate hazardous radiations, which then results in fatal accidents when closely encountered with them.
In order to reduce the numerous deaths and fatal injuries from accidental exposure to large radioactive sources, the International Atomic and Energy Agency (IAEA) along with the International Organization for Standardization (ISO) developed a new radiation logo that clearly educates the masses about the risks of being close to radiations.
In 2001, IAEA and ISO employed human factor experts, graphic artists, and radiation protection experts to come up with a new radiation logo that inherently convey the dangerous aspects of harmful radiations. All of radiation logo designs were taken to an international school where pre-school children were asked to comment on the design samples. Interestingly, this phase in the creation of the new radiation logo was very useful for the designers. For the children, the color red signifies danger whereas yellow implies only caution. Moreover, the trefoil logo resembled a propeller for those kids and thus did not provide the indication of danger. This led to the formation of the new radiation logo with a red colored background featuring radiating waves, a skull and bones and a running person. According to Carolyn Mac Kenzie, an IAEA radiation specialist who helped develop the symbol, the new radiation logo means ‘you are in danger; stop and run away’. The new radiation logo was tested internationally by the Gallup Institute on a total of 1,650 individuals in Brazil, China, India, Kenya, Mexico, Morocco, Poland, Saudi Arabia, Thailand, Ukraine and the United States, where majority of people understood the concept of the radiation logo.
The new radiation logo is intended for IAEA Category 1, 2 and 3 sources which are capable of resulting in death and serious injuries. However, this radaition logo is only a supplementary logo for better communicating the message of radiation warning. The original three cornered trefoil logo is still the official radiation logo of the IAEA and international community.Currently, strategies are being employed to implement the new radiation logo on already exisiting and new large radioactive sources.
http://www.iaea.org/NewsCenter/News/2007/radiationsymbol.html
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14March
- ICC World Cup 2007 Cricket Logos
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Cricket is an international sport and has been around for hundreds of years. The first Cricket World Cup was organized in England in 1975. Since then, the Cricket World Cup tournament is being organized by the International Cricket Council (ICC), the sport’s governing body, after every four years. According to the ICC, the ICC Cricket World Cup is ‘the most important tournament and the pinnacle of achievement in the sport’.The 2007 ICC Cricket World Cup is currently being held in the Caribbean islands from March 13 to
April 28, 2007. The 2007 ICC Cricket World Cup’s official logo features a person stumping wickets with a ball in front of a palm tree, commemorating West Indies as the major host. The official mascot of 2007 ICC Cricket World Cup is an orange raccoon called “Mello” and the official song of this year’s Cricket World Cup, “The Game of Love and Unity”, has been sung by Shaggy, Rupee and Faye-Ann Lyons. This year’s ICC Cricket World Cup also marks a record breaking and historical change: along with the ten test-match playing countries, 6 more teams qualified for the Cricket World Cup making a total of 16 teams (the largest ever in the history of the Cricket World Cup). All these teams comprise of the following countries: Australia, Bangladesh, Bermuda, Canada, England, India, Ireland, Kenya, New Zealand, Netherlands, Pakistan, Scotland, South Africa, Sri Lanka, West Indies and Zimbabwe. Further more, this year the ICC Cricket World Cup witnessed 6 additional cricket logos entered its hall of fame. The 2007 ICC Cricket World Cup is currently being held in the Caribbean islands from March 13 to April 28, 2007. Along with the ten test-match playing countries, 6 more teams qualified for the Cricket World Cup making a total of 16 teams (the largest ever in the history of the Cricket World Cup). Read on for more information about 2007 ICC Cricket World Cup.
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13March
- European Logo Design Annual – 2007 (Eulda ‘07)
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Eulda is a Paneuropean graphic design award scheme that recognizes the best European logo designs and trademarks. This prestigious award is juried by a panel of 30 judges consisting of ‘10 top design professionals, 10 marketing managers from major international clients and finally 10 members of the public (provided respectively by the worldwide established organizations BEDA, Aquent and Consumers International)’. Eulda is the only award scheme in the world endorsed by more than 50 international and national design associations.
To enter in Eulda ‘07, a logo must be published, printed or visible online from January 1, 2006 till December 31, 2006. Only entries from or within Europe (including the UK, all Scandinavian countries, all EU countries etc.) are eligible, though European citizenship and European HQ are not a requirement. There are entry fees required during submission of the logo/s amounting €72 for 1 logo, €120 for 2 logos and €48 each for 3 or more logos (all prices are VAT included). The deadline to submit entries is May 18, 2007 after which a late fee of €25 will be charged, though no entries after May 28, 2007 will be entertained. The winning entries will be awarded with trophies exclusively designed for Eulda as “Best of Europe” and “Best of Nation”.
Last year (2006), Portugal’s ‘Grutas e Centro do Vulcanismo’, designed by João Pacheco of Shift design for Sociedade de Desenvolvimento do Norte da Madeira, was awarded the “Best of Europe” trophy whereas, various interesting designs were awarded the regional “Best of Nation” honors. Among them, I found Croatia’s “No landmines!” humanitarian concert, Finland’s Amnesty International, Italy’s Studios, Latvia’s Speaking Stones and Spain’s Carlos Trénor, to be very attractive and appealing. Let’s see, which logos will receive this year’s top prizes.
The winners of Eulda ’07 will be announced in September 2007.
For more information visit www.eulda.com
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