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Archive for the ‘LogoBlog’ Category

Logo Design Gallery by Logo Blog

Categories: Logo Design Inspiration, Logo Design News, Logo Design Resources, Logo Design SEO, Logo Designers, LogoBlog, logo designs
Written By: Nora Reed

A warm welcome to all my devoted readers…today I come with good news for all graphic and logo designers. It gives me great pleasure to announce the launch of Logo Blog’s very own Logo Design Gallery. The sole aim of this effort is provide aspiring graphic designers the perfect platform to thrive upon and showcase their creative flair to the logo design world.

The idea of creating a Logo Design Gallery came as a solution for those aspiring and less privileged graphic and logo designers who cannot make the limelight because of insufficient exposure in the market. This gallery is another step forward from Logoblog.org in contributing towards the betterment of the logo design industry.

Without any hassle, you can submit your logos for display and get ratings on them from other designers. You can build your complete portfolio by adding more logos anytime you want. Moreover, the gallery showcases the “logos of the week” by displaying the best logos under the spotlight.

I hope the Logo Design Gallery will prove to be useful in providing logo designers the opportunities they deserve. Please don’t forget to share your views and comments regarding the Logo Design Gallery experience with us. :)

 
 

12 Most Exciting Logo Mergers of the Corporate World!!

Categories: Logo Design Resources, Logo Design Tips, Logo Designers, LogoBlog
Written By: Nora Reed
 
A logo design is a reflection of a company’s corporate identity. That is why when companies merge, on several occasions their logo designs undergo similar treatment. When two or more corporate brands decide to unite, either through a merger or an acquisition, it often gives birth to a new corporate logo.

But logo design merger of two corporate brands is not an easy activity to execute. The companies involved must ensure that the logo merger can successfully elucidate what is different about the newly created brand.

Have a look at 12 of the most impressive logo mergers of corporate brands:

 

1. Commerzbank Merger with Dresdner Bank:

Commerzbank, Germany’s second largest financial institution, merged with Dresdner Bank. The logo design of the combined corporate entity encompasses the name “Commerzbank” along with Dresdner Bank’s “triangle shaped ribbon” logotype in yellow.
 

2. Citigroup:

Citigroup is an American financial services company. Citigroup was formed by the merger of Citicorp and Travelers Group in 1998.
 

3. Regions-Union Planters:

Corporate merger between Regions Financial Corp and Union Planters Corp gave way for a new logo design holding the brand legacies of both the companies. It includes the Regions trademark green color and name with Union Planters three-leaf delta device.
 

4. Unnim

Unnim was formed as a merger between four small Spanish banks Caixa Terrassa, Caixa Girona, Caixa Sabadell and Caixa Manlleu.
 

5. ExxonMobil

ExxonMobil, an American oil and gas corporation was instituted on November 30, 1999, by the merger of Exxon and Mobil.
 

6. Glaxo Smithkline:

Glaxo Smithkline, popularly known as GSK, was formed in 2000 by the merger of GlaxoWellcome and SmithKline Beecham.
 

7. Century Link:

Century Link is the merger between two telecommunication companies, CenturyTel and Embarq. The merged logo design has cleverly included aspects of both the previous company logos.
 

8. J P Morgan Chase:

J.P Morgan was formed in 2000 when Chase Manhattan Corporation merged with J.P. Morgan & Co.
 

9. HBOS

HBOS was set up in 2001 following the merger between Halifax and the Bank of Scotland. The HBOS logo design incorporates features of both its merging company logos.
 

10. Chevron

Chevron Corporation is an energy company formed by the merger of Standard Oil of California and Gulf Oil in 1984. The Chevron logo design includes a logotype similar to Standard Oil of California but with a change of colors.

 

11. Towers Watson

Towers Watson is the result of merger between Watson Wyatt Worldwide and Towers Perrin. Interbrand was given the project to create the new logo merger.
 

12. Tata Docomo

India’s most successful corporate giant "Tata Group" partnered with Japanese telecom company "NTT DOCOMO" to create a new cellular service in India, "Tata DOCOMO".
 
After witnessing these logo mergers, do you think that a logo merger is necessary for corporate fusion?
 

20 Valuable Logo Design Blogs

Categories: Logo Design Resources, Logo Designers, LogoBlog
Written By: Nora Reed

Short listing these logo design resources from the extensive results provided by Google, was not an easy job. I have to confess that all the names on this list cannot be claimed as “logo design blogs” but certainly are such brilliant resources that I couldn’t stop myself from adding them.

To become a successful and prominent part of this ever-changing world of logo designing, we need to be updated and have a vast collection of resources.

Therefore, to express my appreciation and respect for the creative souls who bring amazing logo designing stuff for us, I have linked them with their logos.

SO, let’s not waste time and start opening these blogs to see what new they have to share about logo designing.
 

Logo Design Works

 

Method to the Mayhem

 

Logo Design Blog

 

SpyreStudios

 

Just Creative Design

 

Six Revisions

 

Logo Log

 

Creative NERDS

 

SpeckyBoy

 

The Design Cubicle

 

Brand New

 

GraphicDesignBlog.co.uk

 

Fuel Your Creativity

 

Joshua Davis

 

Logo Design Love

 

Brian Yerkes

 

Smashing Magazine

 

WebDesigner Depot

 
 
 

C Is For Cookie: Sesame Street Google Logos

Categories: Graphic Design, Logo Inspiration, LogoBlog, Occasion Logos
Written By: Nora Reed

Sesame Street turns 40! The widely known children’s program has come a long way in 40 years, so it deserves a celebration. The show began on November 10th 1969 and is the longest running children’s television program on US TV. Google has proudly modified its logo to commemorate the joyous event with characters from the show. Jim Henson’s Muppet characters bring the educational series to life, adding personality and entertainment to the educational program.

Cookie Monster Google Logo

Today was Cookie Monster and yesterday was Big Bird. What other characters will Google feature? Most likely the very popular Elmo will make an appearance.

Big Bird Google Logo

It’s hard to keep a child’s attention span for very long, but Sesame Street has done a great job keeping kids both entertained and educated. Since the show has been around for so long, even adults have fond memories and favorite characters. The adults have passed on the tradition and perhaps Sesame Street will have another 40 yrs to go! Happy Birthday Sesame Street!

-Nora Reed

Kelloggs, Flaking Out Over Logo Design

Categories: Logo Design News, LogoBlog
Written By: Nora Reed

When does a company take its branding a step too far? The American cereal company’s British division of Kelloggs, announced the development of laser technology that will burn its logo, or any other image, onto individual flakes of their cereal. The new technology uses a focused beam of light, where the light’s density is enough to burn an image on the surface of the flake. According to Kellogg’s representatives, the company wants consumers to be “under absolutely no illusion that Kellogg’s does not make cereal for anyone else”.

Kelloggs Logo

Kellogs Laser Technology

Kellogg’s will begin testing the new laser technology first with corn flakes, and if the effort is successful, it will be extended to their other cereal types, which include Special K, bran flakes and so many more. Kellogg’s reports that 128 billion bowls of its corn flakes are eaten worldwide each year. That is a lot of cereal and it seems the company wants to reinforce that those consuming the cereal, know where it came from. With a cereal that is so iconic, I would think that there would be no doubt in anyone’s mind of what brand name owns the famous breakfast food.

The main reason for this extreme form of branding is because there’s been a high number of similarly-packaged Corn flakes knockoffs lately. I’m sure it’s tough to keep competition away when you have a cereal that has been so popular for so long, but is this really the right way to go about it? I don’t think I would want to eat cereal with tiny writing on it.

Kelloggs Corn Flakes Box Design

-Nora Reed

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