While there have been numerous heated debates on this topic of “logo design contests” or famously branded as “spec-work” I wish to propose a different viewpoint today. Firstly, let me make it clear that I am neither speaking in support nor against spec-work in logo designing. It is you who will take a better option for yourself. What I intend to achieve through this post is to elucidate the topic from a different perspective.

Before coming to my topic, let us be a little realistic about a logo design contest. A logo design contest requires participation and nobody can be forced to participate. Those who believe they have the mettle to outclass other logo designers voluntarily participate. Your participation shows your support and interest in being part of that game and your absence clearly states that you are not interested. In short, if you do not approve of logo design contests and claim it to be unethical, simply don’t participate. However, your disapproval does not grant you the privilege to mortify the contests and the logo designers who participate. My words may sound a little harsh for some logo designers but guys “Live and let live” is the dictum we should follow.

Let me remind you that I am discussing exclusively about spec-work in logo designing. Like every business, spec-work has its share of pros and cons. Let us look at some of the merits and demerits of logo design contests.

How is spec-work in logo design a Boon?

• Provides opportunity for in-experienced logo designers to show their talent.
• Logo design contests serve as a wonderful inspiration spot for other designers.
• It provides a level playing field for logo designers who are not in developed countries.
• An amiable cure in recessionary periods for both clients and unemployed logo designers.
• A chance for logo designers to gain experience through trial and error.
• A platform to display your logo design portfolio and gain recognition in the design world.
• An easy way for logo designers to test their design skills.
• A chance to get acquainted with other logo designers.

How spec-work may become a Bane?

• In some cases, spec-work in logo designing may provide no guarantee of any reward money.
• Spec-work poses legal risks for both parties. Intellectual property, trademark and copyright infringement of logo designs are the major issues.
• It devalues the logo design industry and undermines the well-established logo designers.
• The logo design contests are judged only by the client’s personal liking.
• It can be time consuming and without compensation can be frustrating for logo designers.
• Clients trying to obtain low cost solution are compromising on quality of logo designs, as spec-work may involve little time, energy and thought for research.

Have you ever wanted to come up with a new logo design but just could not tap that creative part of your mind? Or do you curse yourself for not coming up with a creative logo design ideas, when required the most? Think again!

Logo design is an imperative tool which builds trust, recognition and respect for a company. A logo design idea surfaces when your thoughts are organized and mind you, there are simply no creative bounds when we talk about logo designing. So briefly, designing an ultimate logo design can be an extensive practice.

Today, I would like to provide you with 10 pointers that can help you strike up a terrific logo design idea:

1. Pour out your thoughts on paper:

2. Consultation and discussion:

3. Evaluate of your business:

4. Bulls eye on the target:

Studying your target market can lead you to a unique logo design idea. The age factor, gender issues, spending power, education level and a complete study of demographics can lure you to a fine notion. Think of a soft spot of your audience that you can exploit and then design your logo.

5. Slogan echoes your logo:

A company slogan echoes your intention and the level of motivation to do business. Normally the slogan is accompanied with the logo. This creates a factor to be associated with your logo design. Many customers link the catchy slogan to remember your company.

6. Think differently:

7. Think of associations:

8. The Twist game:

9. A little Inspiration can do the trick:

10. Think future:

So keep striving for a logo design idea till it you finally conceive one. Remember, in logo design it’s not a matter of do or die, it’s a matter of how much you try.

Creating a logo design that revolves around a particular concept is a constant challenge for a professional logo designer. The proper arrangement of design elements is vital in a great logo design.

Fire and water are two extremes of nature that can never co-exist. But I’ve always had a fascination towards both fire and water. Each of them has its own positive and negative aspects. Water, with its beauty, embodies a feeling of tranquility and serenity and at the same time it has the power to unleash rage and fury. The same goes with fire. Appropriate use of fire provides us warmth and light, but in some instances it backfires.

But don’t worry. Both can cause no physical harm when used in a logo design . Now let us see fire and water effects in inspirational logo designs.

These are the keys of a designing a unique logo but do you know what happens when you make mistakes while making a logo design. For this reason you need to know beforehand all the common blunders that you might commit in logo designing. After all, prevention is better than cure, isn’t it???

For your due awareness, I have enlisted some frequent blunders that most people make while creating a logo design:

7. Say No to Plagiarism; always remember the PEPSI-COKE Case

11. Haste makes waste….give your logo design attention it deserves!

Coffee … some say it’s an addiction, for many it’s an obsession. For crying out loud, it’s just a drink! I personally think it’s a tradition! It reminds us of people we’ve shared a cup with, places we’ve visited and special moments of our life. The type of coffee we desire is an extremely personal thing, whether we prefer it dark or light decaffeinated or not, there’s a blend that’s perfect.

But ever wondered how coffee makers attract you? It’s through their aesthetically designed coffee logos. Today I’ve organized a collection of great coffee logos that are surely going to tantalize your taste buds. So come on and take a sip

Coffee Fruit

Caffe Cottage

Cafe

Cupoccino

Cofree Shopaholic

Just Coffee

Sembari Minim Kopi

Streamers

Cofee cafee

LavaJava

Joe Joe’s

Studio Coffee

Handmade

Firenze Coffee

Langano

Coffee

The Coffee House

Blink Chocolate

Zvon Cafe

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