For those of you who haven’t come through my earlier post, here is a flashback of what this post is regarding. Last week, I discussed 5 dangerous signs that your client won’t pay for your logo. As pledged, I will suggest you some practical ways on how to handle situations where your client won’t pay for your logo design. ...

Football (popularly known as Soccer in the US) is the most passionately watched sports in the world. The FIFA World Cup launched in 1930 and is repeated after every four years, with the exception of 1942 and 1946 (due to World Wars). Each World Cup has been accompanied by a fresh logo design which serves as its official insignia. ...

We hear so much about logo design being a part of living brands. But have we ever thought of the famous logos that are now literally extinct? In my previous post, I talked about BP logo might rest in peace. This gave me an inspiration to pay a tribute to other prominent logo designs as well. In commemoration to the logos that were ...

After the recent oil spill disaster by BP in the Gulf of Mexico, their logo design has been under immense attack by the activist group, Greenpeace UK. They want to portray the real image of BP with a mock redesign of BP’s corporate logo and for that they have called for a helping hand in logo design. While the Oil giant is constantly trying to clean ...

Recently I received a comment from a reader on the FIFA World Cup 2014 logo that it does not accurately represent the Brazilian art. The reader goes on to say that despite the Green and Yellow color, the hands logo symbol did not correctly symbolize the country. This led me to a very intriguing question. What makes a memorable logo… is it the color or ...