So you’ve just entered into the field of logo design and you’re trying to figure out…how much will I be earning? You’re wondering how much does an average graphic/logo designer earn in the US? Well, think no more! Recently, I came across this comprehensive and in depth survey conducted jointly by AIGA and Aquent. They have presented a detailed metropolis-wise average salary estimate of US graphic designers for 2010.

This extensive analysis will help designers of all spheres to evaluate their worth at their appropriate level and experience. You don’t really need to ascertain the cost of famous logos to calculate how much you can earn. Simply examine the salary trends that have taken place over the past 10 years and analyze your current market worth as a logo designer.

Salaries of US Designers at Various Stages:

Factors that determine a logo designer’s salary:

But before going to the survey part, let us first discuss the factors that are involved in estimating the real salary of a graphic/logo designer. Bear in mind that salary estimate requires an extensive research on the market and logo designers need to develop their pricing structure on the basis of various extraneous aspects as well.

• The level of experience of a graphic/logo designer.
• The type, scale and magnitude of the logo design project you are working on.
• The location (region) you are working in.
• The variable overhead expenditures incurred in the logo design project.
• Will you be charging a fixed fee or on an hourly basis?

US Graphic/Logo Designer Salary Survey:

Following is the extensive analysis performed by AIGA and presented by Aquent. The map below shows the average salaries earned by “Solo Designers” in each region of US.

Designer compensation trend (2000–2010):

The following graph shows the trend of compensation received by graphic designers of various levels over the past 10 years.

You can also view the rest of the survey results along with an interactive salary calculator tool at www.designsalaries.org.

The all-famous Apple logo design is in no need for introductions and praises. Designed by Rob Janoff, the Apple logo design has witnessed a series of alterations. A few days back, site carrying unreal news related to Apple, published a joke piece about apple redesigning its logo. The irony is that this news is being spread on renowned blogs as well, creating heaps of confusion among the masses.

How this sardonic tale started:

The apple logo folly is another addition to the logo design controversies hitting the blogosphere. The drama started when Scoopertino.com, a site posting fake news related to Apple Inc, floated a wild story involving its logo redesign. The satirical website alleged that Jonathan Ive, Industrial Designer at Apple, decided to remove the Apple from the apple logo, leaving only a leaf in the logo design. Scoopertino goes on further satirically adding a picturing showing an unreal brand campaign with the leaf logo and a fake apple iMac carrying the spoof leaf logo.    

Promoters of the misinterpretation:

The ironic part of this whole incident was that two of the most recognized logo design blogs endorsed the Apple logo redesign joke. Logolounge.com and imjustcreative.com have seemingly promoted this unreal news without prior verification. Although, Apple Inc is a very attractive subject to write about, but spreading unrealistic stories about famous brands can be misleading for the readers.  

Unreal news trend – right or wrong?

Even though the site spreading unreal news claims to be a parody site, spreading news like these on the blogosphere can be misleading for the common people. Don’t you think that publishing fake news with such brazenness is somewhat out of the humor limits? Also, is promoting this fake news from unreliable sources without proper verification correct? You be the judge!!!   ]]> http://www.logoblog.org/wordpress/apple-logo-design-folly/feed/ 7 http://www.logoblog.org/wordpress/doodle-4-google-googles-logo-design-contest/ http://www.logoblog.org/wordpress/doodle-4-google-googles-logo-design-contest/#comments Fri, 15 May 2009 15:45:28 +0000 Nora Reed http://www.logoblog.org/wordpress/?p=970 Design contests seem to occur frequently throughout the online graphic design community. We’ve had plenty of contests in the past even here. It seems now, the latest contest is sponsored by Google, in which they are offering the opportunity for kids to design a new twist on their ever changing logo. This is Google’s yearly event, which includes a theme. This year, the contest’s theme is “What I wish for the world.” The winner’s design will be posted on Google’s site for one day. Along with that honor, Google is also offering a monetary grant and scholarship as their top prize. The contest is called “Doodle 4 Google.” I have to admit, it’s quite a catchy name. The contest seems to be a great way to involve kids and to share a future graphic designer with the world. A group of artist’s renditions have already been picked, but now it is up to us to vote for the best ones to see which design makes its winning debut.

It really is a fantastic opportunity and it’s nice to see Google using a small portion of its long running financial gain to support art and education. The concept of the global awareness also is good for kids to learn if they didn’t know it already. The theme itself forces them to think about how our world is “going green” and what the actual ideas are behind that. Kids may hear the expression and just think of it as a trend, but it’s important for them to know how the idea came about and what to do to improve our global situation.
-Nora Reed

Option 1

Option 2

Option 1 – Yellow and teal speech bubbles

Option 2 – LB within speech bubble

Option 3 – Shiny red and blue

Option 4 – Fancy LB in red square

Option 5 – “Blog” in red speech bubble

Option 6 – Paper fold LB

Place your votes in the gray box at the bottom right of the screen. The winning logo design will replace the logo on our blog. Thanks again for participating!

I have recently received these logo ideas and thought I would share them as a few more great examples of logo design. Great job guys, keep them coming!