A logo design is a reflection of a company's corporate identity. That is why when companies merge, on several occasions their logo designs undergo similar treatment. When two or more corporate brands decide to unite, either through a merger or an acquisition, it often gives birth to a new corporate logo. ...

  I believe a logo design to be successful if it has the ability to stir feelings and emotions of a customer. Nowadays, a product is not considered merely as a commodity but a thing of pride and possession. The best of corporate brands are ones that generate feelings among their ...

The 82nd Annual Academy Awards unfurled with scenes of great enthusiasm and amazing shocks. People witnessed the best ventures of the film industry being awarded for their performances. Among the Oscar winners was the award for “Best Short Animation Film” earned by “Logorama”. The 16 minute short film based on corporate logos took over six-years to produce. ...

  Google Buzz is undoubtedly the latest hype on the social media network. Ever since I saw the Buzz logo, I have constantly pondered on its mysterious logo design. It was one day while playing UNO that I finally figured why the Google Buzz logo design bewildered me so much. ...

We witness countless famous brands and their captivating logo designs but do we ever wonder whose brainchild is it that created these magnificent logo designs? Short and simple, I say: “Behind every successful brand there is a logo designer”. Today I have penned 10 of the most famous and prominent logo ...