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Archive for November, 2009

13November

A Tricky Comparision - Black and White Logos VS Colorful Logos

These days the internet is packed with the finest logo design galleries, providing a strong platform for graphic designers to share their talent with the world. With this wide exposure of skilled designers, we get to see ample amounts of terrific logos on the net. However, looking at latest logo styles, I think designers have stopped believing there is any rhyme or reason for making a successful logo. In the past, designers typically believed that colorful logos were hard to ignore, so very few companies approved of black and white logos.

Well, now times have changed….Finding some of the most inventive logos in “Black & White” I couldn’t agree more with the beauty of these color free logos. Being a logo designer, have you ever asked yourself, which logos are more appealing to the viewer: Black & White Logos OR Colorful Logos?

Yes, my friends….with this thought, I decided to put some of the best “Black & White Logos” and “Colorful Logos” on comparison. Looking at this showcase of 40 amazingly imaginative logos (with 20 in each section), I want you to tell which logos you think clients find more captivating and impressive…Black White Logos VS Colorful Logos?

Black & white Logos

VS

Colorful Logos

A Plus:

American Architects:

Wire:

Urban Chic:

Underground:

Unocu:

Attack:

Yoga Australia:

Egg N Spoon:

Pause:

Peace Rebels:

Jose Aguilo :

The Little Big Company:

In Out:

Lost:

Hug a Panda:

I Hate You:

TASC (Stolen Children):

Great White:

Blue Eagle :

Concealed:

Black Castle:

Rainbow Panda:

Home Theater :

Alcedo Media :

Discrete Idea:

Art Hive:

CMYK Garden:

Color Swirl :

Condi Marker :

Colorative:

DOD:

Go Play:

Doo PHP:

Gourmet Goodies :

Humming Bird:

Live Tree :

Metroplex:

Swirl:

Print Click :

My Stock Logo.com:

Talkonomics:

Rain Bows :

Tube:

Posted in Logo Design Tips | 6 Comments »

05November

C Is For Cookie: Sesame Street Google Logos

Sesame Street turns 40! The widely known children’s program has come a long way in 40 years, so it deserves a celebration. The show began on November 10th 1969 and is the longest running children’s television program on US TV. Google has proudly modified its logo to commemorate the joyous event with characters from the show. Jim Henson’s Muppet characters bring the educational series to life, adding personality and entertainment to the educational program.

Today was Cookie Monster and yesterday was Big Bird. What other characters will Google feature? Most likely the very popular Elmo will make an appearance.

It’s hard to keep a child’s attention span for very long, but Sesame Street has done a great job keeping kids both entertained and educated. Since the show has been around for so long, even adults have fond memories and favorite characters. The adults have passed on the tradition and perhaps Sesame Street will have another 40 yrs to go! Happy Birthday Sesame Street!

-Nora Reed
Tags: google logos, Logo Design, logos, sesame street anniversary
Posted in Graphic Design, Logo Inspiration, LogoBlog, Occasion Logos | 4 Comments »

03November

Can a Logo Encourage Obesity?

Are we being mislead? Since so much of the food that we eat is processed and full of salts, sugars, preservatives and ingredients that we can’t even pronounce, we tend to eat a surplus of things that our bodies don’t need. Generally, if you put aside most habits of overeating, there really isn’t much out there that has good nutritional value.The Food and Drug Administration now believes that “Smart Choices” nutritional logos from food manufacturers may be misleading consumers about the health benefits of processed foods.

The program came out last year, when concern grew more and more over high obesity rates. The logos are slapped on food containers to help the consumer decide what is a better choice when grocery shopping. The labels appear on boxes of foods that meet certain standards for calories per serving and fat content, but the problem is that the labeling system doesn’t take into consideration the extreme amounts of sugar that may be present within the food.

The FDA is stepping in and developing new nutritional standards that would have to be met before manufacturers place such claims on their packages. It won’t help obesity rates if people just think they are eating healthy, although is still is and always has been a responsibility of the consumer to read the side labels and have a real understanding of what is truly healthy.

-Nora Reed

Tags: food logos, Logo Design, nutrition labels, nutritional logo
Posted in Logo Design Tips | 2 Comments »