Are you a morning person? I am definitely not. I woke up today, groggy and full of sleep, but hoping a bowl of cereal and cup of coffee would help awaken my senses and get the day going. Sadly, it did not do the trick, but something else did. While eating my granola cereal, I was watching the "Today Show" and happened to catch a segment on kids and brand recognition. This instantly grabbed my ...

Who doesn't enjoy some sweet treats? Cakes especially are a popular dessert that we use for so many special occasions and sometimes, just for no reason at all. It's even fun to watch a cake go from batter to masterpiece, which is why we  have so many television shows based on cake baking. The food network especially is filled with interesting cake based shows that apparently do pretty well in ratings. Everyone has a bit ...

With time, things naturally progress and the same applies to logos. A company's logo is its visual identity, but if it has had the same design for years, a logo design can become outdated. Recreating a company logo can sometimes mean re-evaluating the values of the company and assessing the market and current situations going on in the world. A logo can go through many changes during the life of the company it represents, especially ...