TOP 10

An effective logo design can save a business from failure, but a bad logo can fail even a well-established business. For those who consider a logo to be a negligible part of business, they are hugely mistaken. We have witnessed several brands falter over logo design mistakes and blunders in their branding efforts. This goes to show how important it is to handle logo ...

As a logo designer and brand loyalist, I have always been fascinated by how famous logos have the ability to infuse themselves in our minds. We see thousands of company logos and brands on TV, billboards, custom printed mugs, and on product packaging but manage to remember only a few (although we think we recognise them all very well) Ever wondered why is this so? It’s ...

Why doesn’t Apple Inc sell Apples? Why do they have a Puma logo if they don’t sell any? What in the world does Google mean? These are the questions that often boggle our minds when we think of famous brands and their names. Another question that perturbs many logo designers is…”Does a logo design need to say what a company does?” ...

It is said that gender bias should never interfere in a logo designer’s work. When you create a logo design, you must be impartial and neutral in selecting the elements of logo design. But in some industry types, it becomes important to use different gender characteristics categorically. This is because there are many industries, consumer products and services specifically tailored for a certain gender ...

Ever since the tragic calamity took place in Japan, my mind has constantly been diverted to the misery and agony of the affected people. Even till today, the distraught country is witnessing aftershocks. It makes you wonder how helpless we are before the forces of nature. Being a responsible human being, I believe it is the responsibility of the whole world to act for ...

The gambling industry is a highly competitive industry with new entrants coming into the business every now and then. In this cut-throat competition, having a professional logo design for your gambling business is inevitable. Whether you are an individual player or an entire gambling entity, gambling logos help you in obtaining the distinction you deserve. Gambling is a risky ...