TOP 10

A logo design acts as a convoy for business marketing and promotion. It is employed on all the various marketing tools, including letterheads, business cards, brochures etc. Letterhead is a tool used in corporate and business correspondence. They help you maintain your brand identity in the marketplace. That is why they must match the elements in your identity so that your branding is ...

So you've earned your degree in graphic design and plan on becoming a full-time logo designer. But just because you know how to design doesn’t mean you are capable of running a full-fledged business. Managing a design business is more than just creating logos. It involves administering a whole entity with efficiency and effectiveness so as to obtain the maximum results. There ...

I have always wondered what would happen if Google and Yahoo would switch their logo design. Would Google remain the most dominant search engine with a Yahoo logo? Would Yahoo benefit from the brand power and loyalty of Google Logo? So I thought why not give their logos a little swap and see what reaction it receives. In my today’s post, I ...

Many a times, we get the feeling that some famous companies do not live up to their names worth. Sometimes we feel that these brands names should have been something else. For example British Petroleum (BP), the oil giant, has never lived up to its expectations as an environment-friendly corporation. I for one think that their real name should have been “British Polluters”. ...

Every year, several newbie corporations emerge with attractive and inspiring logo designs. However, new companies should be a little careful with the selection of their corporate logo. With the changing taste and preferences of consumers, change in logo design trends can be witnessed simultaneously. The designs that were considered famous a year ago may not be popular this year. So logo designers must adjust ...

Although in visual terms, logo design is a stagnant image or icon that represents a company. But in real terms, a logo design can drive the customers into acting favorably towards the company. In a nut shell, your logo is that influences customer’s action. Therefore, it is really difficult to create a brand identity that can persuade the audience to take a favorable ...