Is it really necessary to include your complete company name in the logo design? Think again! A logo is more probable and graceful when it has a simple design. The best of brands have established their brand image on a single letter. The finest example to substantiate my point is the McDonald’s logo. Using just a single letter M shaped into the “golden arches”, McDonald’s brand has created a memorable and effective brand identity.
After the evolution of so many famous logos that have only their initial in the logo design, the entire ABC can be learnt through brands. For instance, A for Apple, B for Blackberry, C for Canon, D for Dell…I’m sure you must have understood the point. In order to learn and admire how the 26 alphabets can be used singularly in a logo design, I’ve complied 52 logos from A to Z.