TOP 10

  When you are developing a brand identity for a client, you cannot afford to call your own shots. Most logo designers like to run their own show in a logo design project and also want the clients to be satisfied with whatever they do. But the fact of the matter is that you cannot have your cake ...

  To me, it is always the simple things in life that matter the most. Be it the personal or work life, I like to keep things simple and sweet. Most people prefer things that are uncomplicated and expedient. Similarly, we can apply the same rule in corporate identity world. Amongst all the complex identities in the corporate ...

  It is the ultimate dream of every sports athlete to represent their country in the Olympic Games and win a medal. Within a few days, the London 2012 Olympics Games is about to get underway as over 200 nations fight for glory and honor. While the excitement for the world’s foremost sports competition is soaring, London 2012 ...

  I have always preferred keeping things simple in both life and work. Most of us value the simpler things in life because of their ease and convenience. Even in the logo design field, a lot of designers follow Leonardo Da Vinci’s golden principle which states that, “simplicity is the ultimate sophistication.” The correct term for this in ...

  It is said that you can judge the personality of an individual through his handwriting. The way you write is a fairly accurate representation of your nature and persona. Also, everyone is believed to possess a unique style of handwriting that is why a signature is used to distinguish you identity from one another. Same is the ...

  For a business entity to own a brand means having a unique and distinct identity of its own. Considering that there are thousands of companies offering relatively similar products and service, making a separate distinction is imperative. Acquiring a company logo design that is trendy and generic will fail to fulfill that purpose completely. ...